How to make your business stand out from the crowd.

Business Growth – Let’s learn what it takes to make your businessto stand out from the crowd. To make your business stand out from the crowd In today’s crazy busy digital and social media marketing world has never been as competitive, challenging or harder to achieve. What we also know is that being seen and […]

What does TikTok’s ban in the U.S mean for paid social advertising?

TikTok's Ban In The U.S 1. image of mobile phone with tiktok logo 2

What does TikTok’s ban in the U.S mean for paid social advertising? In recent months, the social media landscape has been shaken by the news of TikTok facing a potential ban in the United States.  This development has raised concerns among advertisers who have heavily relied on the platform to reach their target audience.  In […]

What is SORA Open AI? Let’s Find Out


So, What is Sora Open AI? Sora is a text-to-video model developed by the America-based artificial intelligence research organization OpenAI. Sora AI can generate videos based on descriptive prompts, extend existing videos forwards or backwards in time, and generate videos from still images. If fair to say that Sora, despite being in it’s infancy, represents a […]

What is Predictive Analytics?

what is predictive analytics. image of woman looking in to the light from a cave

Predictive analytics is a valuable tool for business growth opportunities, offering a business the ability to improve present-day decision-making by offering a glimpse into future customer purchasing habits. It’s like using foresight and not hindsight to make decisions. Enabling predictive marketing can be a challenge due to the huge amounts of data generated from various […]